Repeat Loan
Give users tools that empower them to manage their credit and grow their businesses
Principles at a glance
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01
Make higher credit limits an achievable goal
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02
Support their long-term growth, not just their short-term needs
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Principles in action
Make higher credit limits an achievable goal
Principle 01
Last mile users often need more credit than what they are initially approved for, which can be frustrating. Show them a clear path to gradually access higher amounts, and gamify the journey to increase engagement and motivation.
Principle 02
Support their long-term growth, not just their short-term needs
Last mile users have often primarily taken out informal credit, trading on social capital. The idea of an abstract credit decision made by a machine can feel abstract. Good design empowers users with financial tools, advice, and income growth strategies to make smart borrowing decisions.
Explore other moments in Credit
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Discovering Formal Credit
Help users understand what’s involved in getting a loan
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Loan Application
Help users understand the terms of their first loan and onboard and apply with ease
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Repayments
Guide repayments to make them feel seamless
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Group-based Lending
Empower members and bookkeepers with trust and transparency
